Replication & Art Direction
Replication is the critical interface between concept and consumer. Once a project has gone through the steps of production from the creation of material through the final mastering stages, much time, effort, and money have been spent. Replication requires the same attention as any other step. The final product is the only version of your performance the end user will hear and see. To ensure the quality of your work transfers to the ears for which they were intended, accurate replication is imperative.
Sonically, the integrity of your analog or digital master is our first priority. All PMCD's are transferred directly to glass via the Doug Carson System. Your project is monitored for quality at every step of the reproduction process, from data integrity to packaging perfection.
Visually, your product must compete with the talents of the top designers in the country. Never has there been a time when package appeal has been so vivid and plentiful. With the advent of digital technologies in the graphics arts arena, the possibilities are limitless. To the consumer, poor album cover art translates to a poor album.
Now for reality. Budgets are the integral part of any project. Cheapest is rarely best and the most expensive doesn't guarantee sales. To attain high-end results within reasonable costs is the most desirable situation. Value!
Chelseamusic specializes in providing value. With over 3 decades of experience in audio, we offer an "inside the industry" view of where you have been, where you are, and where you want to go. Chelseamusic and its affiliated companies offer the finest editing and mastering, visual concepts & graphic arts, as well as a unique proofing system that allows you to view your design via the internet. This not only eliminates the need of your physical presence during the proofing process, but it cuts down on shipping costs, paper costs, and time . . . all valuable commodities.
In the replication business, there are many stages. For each stage, there is potential for problems. Our people can anticipate those problems, solve them before they become costly and provide high-end replication and graphic services that reflect the effort invested. At moderate pricing, these elements describe value.
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